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3.) Opportunities: The letter ” stands for opportunities in SWOT analysis. As you continue running your entrepreneurship venture you should identity opportunities that arise from it. The opportunities that you’ll identify will make your business to thrive in the market. You’ll expand your business to new markets and this is the kind of growth that will strengthen your business. With the advent of the internet and web 2.0 technologies, large group of people can connect with each other and leverage on large scale collaboration to achieve collective goals. Crowdsourcing and crowdfunding are popular terms that are coined in accordance to this phenomenon. The power of the crowds has successfully shaped Wikipedia the free online encyclopedia, innoCentive which crowdsources research and development for biomedical and pharmaceutical companies, Amazon Mechanical Turk which enables employers to distribute minute tasks to thousands of registered workers, MyFootballClub which facilitate members to vote on the composition of a soccer team and various other collaborative projects springing across the internet.